PRIVACY POLICY

Amy Lyon Creative ("we", "our", or "us") is committed to protecting your privacy and handling your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). This policy outlines how we collect, use, store, and disclose your personal information.

1. What Information We Collect

We may collect the following types of personal information:

  • Your name and contact details (email address, phone number, postal address)

  • Business name and details

  • Information related to your enquiry or project

  • Payment and invoicing information

  • Website usage data including IP address, browser type, device type, pages visited, time spent on the site, and referring websites

We also collect data through analytics tools such as Google Analytics to help us understand how visitors interact with our website. This information is used in aggregated form and does not personally identify you.

2. How We Collect Your Information

We collect your personal information when you:

  • Contact us via email, phone, or through our website

  • Fill out a form on our website

  • Engage our services

  • Subscribe to our newsletter or marketing emails

  • Interact with us on social media

We also automatically collect data through cookies and third-party analytics services (e.g. Google Analytics) to:

  • Improve website functionality and user experience

  • Monitor traffic patterns and usage

  • Support our digital marketing activities

You can manage your cookie preferences via your browser settings or opt out of Google Analytics tracking using Google's opt-out tools.

3. Why We Collect Your Information

We collect and use your information to:

  • Provide our design and marketing services

  • Communicate with you about your project or enquiry

  • Send you invoices and process payments

  • Improve our website and customer service

  • Understand website visitor behaviour and trends

  • Send you updates, promotions, or newsletters (if you opt in)

4. Disclosure of Personal Information

We do not sell or rent your personal information. We may disclose your information to:

  • Service providers we engage to help deliver our services (e.g., web hosting, email marketing platforms, payment processors)

  • Professional advisers (e.g., accountants or legal advisers)

  • Authorities, if required by law

All third-party providers we use are required to protect your personal information and comply with the Privacy Act.

5. Storage and Security

We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. Information may be stored electronically on secure servers and, in some cases, in physical form.

6. Access and Correction

You may request access to the personal information we hold about you, or ask for corrections if it is inaccurate, out-of-date, or incomplete. To make a request, please contact us using the details below. In order to protect your personal information, we may require identification from you before releasing the requested information.

7. Marketing and Opt-Out

If you have consented to receive marketing communications, you can opt out at any time by:

  • Clicking the unsubscribe link in an email

  • Contacting us directly at the details below

8. Third-Party Links

Our website may contain links to other websites. We are not responsible for the privacy practices or content of those third-party sites.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website with the effective date shown at the top.

10. Contact Us

If you have any questions or concerns about this policy or how your information is handled, please contact:

Amy Lyon Creative
Email: amylyoncreative@gmail.com
Website: www.amylyoncreative.com.au